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Image courtesy of Ryohin Keikaku

MUJI is often dubbed “commercial Zen,” and there is a reason for that. Zen, a school of the Mahayana Buddhism, elevated the notion of “kuu” – the central tenet of Buddhism – into unique forms of art such as Zen rock garden (kare-sansui) and tea ceremony, which let abundant beauty emerge from least number of objects. “Kuu” means “nothingness”, “emptiness” or “sky”, and represents zero and the source of infinite potential at the same time. The essence is shared by MUJI’s design philosophy, which was cemented by Kenya Hara, a renowned designer and the member of MUJI Advisory Board who advocates the aesthetics of “emptiness.” MUJI designs its products as “empty vessels” by carefully stripping off every excessive, unnecessary frill. The result is substantial voids which inspire users, who enjoy unleashing their own creativity to make the most of the products to invigorate their living environment. MUJI engages users so that they can design their own happiness leveraging their products.

MUJI Products

Meet MUJI’s minimalist yet magnetic products that are designed to become “empty vessels” to inspire users.

February 22, 2020

MUJI inner wear: super versatile shirts to keep warm

April 6, 2019

MUJI Food and snacks: small meals extravaganza!

February 19, 2018

Consciously small: MUJI Toothbrush

January 7, 2018

Chapter 3-3: Small is engaging – MUJI toothbrush stand

November 19, 2017

Make our soup great again: MUJI aku-tori (scum buster)

October 8, 2017

MUJI capped gel-ink ballpoint pen

September 26, 2017

MUJI solar cooking scale – inspiring everyday product

April 27, 2017

MUJI Hut: tiny house dissolving into the environment

MUJI House

MUJI has been offering homes in Japan since 2004. Coming in three types, MUJI house is “tiny house” with focused functionalities and incomparable edit-ability.

November 10, 2019

MUJI House: 15 years, 4 models to help owners design their own unique life style

October 13, 2019

The evolution of MUJI House

September 23, 2019

MUJI House announces the “Yo no Ie (Sun House)”

September 20, 2019

MUJI House “Yo no ie” model home

July 29, 2019

MUJI house nifty design ideas for small living

December 16, 2017

Chapter 3-5: MUJI House – Edit your own life style

December 1, 2017

Chapter 3-6: MUJI Hut

September 20, 2017

MUJI Passive house

MUJI Activities

MUJI has been collaborating with rural communities to re-discover and re-brand their rich nature, tradition and culture that are on the verge of disappearing due to fierce global economic competition.

October 17, 2016

Tanada Terrace Office: MUJI x Atelier Bow-Wow House Vision 2016

People behind MUJI

Find inspiring stories of designers, architects and people who cemented MUJI’s philosophy and aesthetics of MUJI.

February 2, 2017

Kenya Hara and the aesthetics of “emptiness”

December 4, 2016

Aesthetics of “emptiness”: Kenya Hara, designer of Zero

December 1, 2016

Anonymous is beautiful: “The Profiles of Design” by Naoto Fukasawa

Zen and Zen aesthetics

 

What is Zen?

 

Zero (kuu): the core tenet of Zen Buddhism

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The story of "zero" - the Zen minimalism

 

Zen-inspired arts and culture

Zero = abundance is your online resource to re-define “happiness” by exploring the potential of “less is more” by leveraging Japanese Zen aesthetics.

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